Yeah Baby - #TheSession #69



This months session is hosted by Jorge on Brew Beer and Drink it. He wants us to describe our perfect beer world, or any changes we could make that would lead in that direction.
TheBeerNut has already touched on the simple answer of being able to walk to his actual local and drink beer he wants to drink rather than go out of his way to a more specialist beer bar. Since that would also be my perfect beer world, there is no need for me to talk about that one so what else can I think of?

Well I would love it if people in Ireland changed their attitudes. Irish people, and this might not be specific to Ireland but we are very brand loyal. A Guinness drinker will not drink Murphy's or Beamish as a rule. Carlsberg drinkers will not drink Heineken and vice versa.

Eventually someone will come up with a good marketing ploy and a new brand will be introduced and take off. Coors light and then Bud light is one that comes to mind in Ireland. Only the big boys with marketing budgets in the millions can get away with this though. For a small start up brewery, that's impossible so you rely on word of mouth, curiosity and the publican promoting the beer, not to mention people like myself blogging, and tweeting about the products. The average Joe might not follow us on twitter or read our blogs but other people do and some of them might be journalists looking for a story, read about a beer, try it and then they have their story about a new start up brewery making a go of things. It happens all the time.

So what I would like would be for Irish people to be more adventurous with their beer. They will try any concoction of spirits if there is an umbrella sticking out of it so why not beer? As a nation, we are not very adventurous with our food either. Meat and two veg and the odd Chinese takeaway seems to be the order of things. That seems to be changing but I would say it's partially down to the influx of foreign nationals, a great thing for diversity in Ireland and long overdue.

I would also like to see a change in attitude among Irish people that alcoholic drinks are there only to get pissed. Each successive government makes the same stupid mistakes and increases the duty etc. on alcohol making it more expensive but makes no difference to the so called binge drinking epidemic concerned citizens and media go on about. Instead, we should focus our attention on making public drunkenness socially unacceptable so that social drinkers who just want to enjoy themselves and their beer are not targeted. Séan Billings already went in to a lot of detail here and then made it part of his Beoir AGM speech here. It's well worth a read.

So that's it, I will take a change in attitude and TBN's local beer in local pubs and the world will be a better place. Perhaps not perfect, but enough to be utopian. Perfection is subjective after all.

The perfect beer world probably has something to do with the number 69 though. Just sayin!


COMMENTS

Name

1 week taste test,2,12 acres,2,1698,1,18c soup,1,2010,1,2011,1,2012 black ale,1,2019,1,21st amendment,1,3 floyds,2,3 kings,2,3 monts,1,30th anniversary,1,312 urban wheat,1,4 pines,1,400 pound monkey,1,4th of July,1,5 barrel,1,5 day ipa,1,500 posts,1,57 the headline,1,5am saint,1,60 minute IPA,1,77 lager,1,8 degrees,6,80/,1,9 white deer,2,90 minute IPA,1,90 shilling,1,a winters ale,1,abstrakt,1,Acorn Brewery,1,adnams,4,Aecht Schlenkerla,2,Aecht Schlenkerla Rauchbier weizen,1,against the grain,2,Agent Provocateur,1,alaska,1,alba scots pine,1,alcohol,1,aldi,2,aldipa,1,ale,1,alice porter,1,all day ipa,1,all ireland craft beer festival,1,allagash,1,alltech,5,alpha dawg,1,Alpha Dog,1,alphabet,1,alpine glacier,1,Altfrankisches Klosterbier,1,amber-ella,1,Ambräusianum,1,American,1,american craft beer week,1,amsterdam,1,anarchist alchemy,1,anchor beer,3,anchor bock,1,anchorage,1,And now for something completely different,8,Anderson Valley,2,antwerp,1,apex,1,Apple 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tourism,1,beerman,1,beertime,1,BeeWyched Honey'd Ale,1,belfast beer festival,2,belfast black,1,belgian,4,Belgica,1,Belgium,4,bell ringer,1,Bell's brewery,2,bells,2,belzebuth,1,beoir,3,berch,1,berg,1,Bergkirchweih,1,berwery,1,best beer cities,1,beverage house,1,Bière de Garde,2,Bière pouset,1,bierhaus,1,big beers,1,big river,1,bigfoot,1,bigfoot ale,1,bir and fud,1,Birra Moretti,1,Birrificio l'olmaia,1,bitch please,1,bitter,4,bitterbock,1,Bitterness,1,bj's,1,BK,1,black cab,1,black diamond,3,black donkey,1,black forest,1,black jack porter,1,black lager,1,Black Malts and Body Salts,1,black rock,1,black tuesday,1,black's,3,blackberry wit,1,Blanche De Chambly,1,blockchain,1,blogger,1,blonde beggar II,1,blonde frog ale,1,blowhard,1,blue frog,2,blue frog dipa,1,Blue Heron pale ale,1,bluebird bitter,1,boann distillery,1,bock,1,bombardier,1,bonator,1,boom,1,Boont Amber,1,bottle conditioned,1,boulder,1,boundary brewing,1,bourbon,1,Bourbon County,1,Bourgogne Des Flandres,1,boyne brewhouse,2,brabant,2,bracia,1,brainblasta,1,brains,1,brakspear,1,Bravoure,1,bread,1,breckenridge,1,Breconshire,2,brehon brewhouse,1,Brettanomyces,1,brew,56,Brew and roll,1,brew dock,2,brew york,1,brewberry,1,brewcon,1,brewday,6,Brewday Disaster,1,brewdog,21,brewdog bar,1,breweries,2,Brewers on the bay,1,brewers reserve,1,brewery tour,14,brewery update,1,brewery visit,2,breweyed,1,brewfist,1,Brewhouse Brisbane,1,brewing and distilling convention,1,brewpub,13,bridgeport,2,brisbane,1,bristol beer factory,2,British open,1,Brittany,1,brno,1,brooklyn,4,Brooklyn Brown ale,1,brooklyn Oktoberfest,1,Brooklyn Pennant Ale,1,brothers beer,1,broughton,2,broughtons,1,Brouwerij ’t IJ,1,browar,1,browar profesia,1,browar prost,1,browar stu mostow,1,brown ale,1,brown paper bag project,1,brown-eyepa,1,bru,1,bruges,1,Brugse Zot,2,Brunehaut,1,brupaks,1,brussels,2,bsa,1,bucks fizz,1,budvar,1,bull and castle,7,bullying,3,burren brewing,1,Busty Amber,1,Butt head,1,Cains Double 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Ale,1,copper coast,1,copperhead,1,cork,1,cotton ball,1,craft beer,1,craft brews,1,crafty brewing company,1,craic beer community,1,Crete,1,crew,1,cribyn,1,crows,1,cúl dorcha,1,cumbria,3,curly hole,1,customer service,1,cutthroat porter,1,Cuvée d'oscar,1,Cuvee des Trolls,1,cyclone,1,czech,3,Czech inn,1,cztery sciany,1,D’uvaBeer,1,dales pale ale,1,daly's,1,dante's gastropub,1,dark arts,2,dark energy,1,dark lord,1,dark mild,1,Dark Stranger,1,darkstar,2,dave,1,Dawkins Brwery,1,de dochtor,1,De Dolle,2,De Kuppe,1,de molen,2,dead centre,2,dead pony club,1,delirium,1,delirium cafe,1,demographics,1,Den Bosch,1,dentist,1,denver,2,denver pale ale,1,derry,1,designated diver,1,deux amis,1,devil's backbone,1,diablo,1,diageo,2,Dicey Reilly,1,dingle,1,dipa 3,1,DIPA V9,1,dirty bastard,1,dirty dicks,1,Discovery IPA Series,1,diy,1,dobber,1,Dog Schwartz,1,dogfish head,3,Dogfish head Indian brown ale,1,doggie style,1,dogma,1,Don De Dieu,1,donegal,3,dopey dick,1,doppelbock,1,dot brew,1,double dog,1,double stout,2,double swan,1,down n outz,1,downstream,1,Dr Rudi,1,Dreamsicle Wheat,1,druids brew,1,drunk,1,dubbel,1,Dubbel Jeopardy,3,dubbel whammy,2,dublin,2,Dublin City Brewing,1,Dublin Live Bloggers Crawl,1,Dukes of Burgundy,1,Dulle Teve,1,Dungarvan brewery,4,dw,1,e,1,early bird,1,east india pale ale,1,east river lager,1,easterfest,4,easterfest special,1,Eau Bénite,1,ebbc,1,ebbc12,6,ebbc13,9,ebbc14,2,ebbc15,2,ebbc16,1,edinburgh,2,eggenberg,1,eight degrees,2,ekstra,1,elbow lane,1,elgoods,1,emelisse,1,Emerald Pale Ale,1,english bitter,1,equity for punks,1,erlangen,1,esb,1,eskdale,1,eureka,1,Event,1,evil twin,1,excellent beer,38,exodus porter,1,exp431,1,Explorator,1,explorer,1,Fässla,1,fat tuesday,1,featured,1,festival,1,Finesse,1,firestone walker,1,FlavorActiV,1,florence,2,floris,2,flossmoore,1,flying dog,6,food,1,football pub,1,fort collins,2,founders,3,france,1,Franciscan Well,16,fraoch,1,Fraoch 20th anniversary ale,1,Fred And Ken's Bock,1,french beer,2,frog and rosbif,1,frog pubs,1,Frothingham Best,1,Fruh Kolsch,1,fuck art,1,fullers,15,Fullers Old Winter Ale,1,funkwerks,1,fyne ales,3,Galway,2,galway bay brewery,6,Galway Hooker,4,galway hooker pils,1,garage project,1,garde dog,1,gardeners tipple,1,gem,1,George Gale and Co,1,georgia brown,1,georgia salpa,1,ghent,1,ghost ship,1,glasgow,1,Glenmore hotel,1,gluten free,1,Glutton For Punishment,1,Goats Butt,1,gold reserve,1,golden hare,1,Golden Pheasant,1,golden pints,4,Golden Valley,1,goldings,1,golf,1,gonzo,1,Good beer,1,good friday,2,good juju,1,goose island,6,goose island Demolition,1,Goose Island is Mild Winter,1,Goose Island Oatmeal Stout,1,Gordon Biersch,1,Gouden Carolus,1,grafters,2,grain mill,1,grainne walsh,1,grand cru,3,great divide,5,Great Newsome,1,great white,1,greece,2,greene king,2,gretel,1,grimbergen,1,grisette,1,Grisette Traminer,1,Grottenbier,1,growler,3,grozet,1,gruit,1,Guayabera,1,gueuze,2,guinness,4,Guinness Nitrosurge,1,Guinness Open Gate,1,Guinness Surger,1,gulden draak,1,Gyvas Tamsusis,1,h41,1,Hagstravaganza,1,hal900,1,halloween,1,hansel,1,happy friday,1,hardknot brewery,5,harrington's,1,harvest ale,1,harvistoun,3,hashigo zake,1,health,1,heather ale,1,hefe ryzen,1,heineken,1,Heinoweiser,1,hellfire club,1,helvick gold,1,Hemp Hop Rye,1,hercules,3,hero,1,herold,1,hibernicus,1,Hildegarde,1,hilden,4,hillstown,1,hipster,1,history,1,hitachino nest,2,hobgoblin,2,Hoegaarden Citron,1,Hofbräuhaus,1,hogsback,1,home bar,3,homebrew,72,hook norton,3,hooky bitter,1,hooky gold,1,hop adventure,5,hop bomb,1,hop garden gold,1,hop house 13,1,Hop Ottin',1,hop rocker,1,hopback,1,hope,1,Hopfen Weisse,2,Hopfenweisse,1,hophead,2,Hoppety Hop,2,hopping hare,1,Hops,2,hops kill,1,hopsecutioner,1,hopsfume,1,hoptimum,1,Hoptimus Prime,1,Hopus,2,horal,1,hot press,1,Hotel Welcome,1,Hotteterre,2,How do they make us buy their beer?,1,howling gale,1,hsb,1,hullabloo,1,hurricane,1,hurricane jack,1,I hardcore you,1,IBU,1,icbcf,2,ice bucket challenge,1,iceland,1,idaho 7,1,ihp2012,2,ihp2014,1,ihp2015,1,iipa,1,Illawarra Brewing Company,1,imperial brown,1,imperial stout,2,
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The Tale Of The Ale: Yeah Baby - #TheSession #69
Yeah Baby - #TheSession #69
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The Tale Of The Ale
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